DirectorX Features
DirectorX is a cloud-based, enterprise-level multi-site management system for car wash and convenience store operators. It connects payment stations in a centralized fashion to report sales, transactional and trending data, manage sites from a centrally hosted location and launch timely marketing programs, enabling operators to centrally manage their business, optimize sales and minimize downtime. It provides: robust centralized reporting of sales from all sites, multi-site functionality to efficiently support fleet and house accounts and real-time visibility of equipment status.
- Real-time Equipment Status: Gain easy visibility of equipment status through an intuitive dashboard.
- Centralized Reporting: Access robust reporting of sales from all your sites in one place.
- Multi-site Functionality: Efficiently manage fleet and house accounts and share point-of-sale system wash codes across multiple locations.
- Wash Codes Generation: Create one-time use wash codes for free or discounted washes for any DirectorX site.
- Account Management(Fleet and House Account Management): Manage house accounts and gift cards, including adding/inactivating accounts and users, scheduling recurring reports, and invoicing fleet accounts.
- Data-Driven Decisions: Empower your business growth with insights derived from analyzing comprehensive data.
DirectorX is the cloud-based platform that helps you operate smarter and grow faster. With real-time dashboards, robust reporting, and centralized control, you can monitor performance, respond to issues quickly, and optimize pricing and promotions - all from one place. Every X-Start™ kiosk includes DirectorX, delivering essential tools like centralized reporting, marketing and loyalty tools, and power-cycling capabilities for greater control and revenue protection.
For operators who want deeper insights and control, Director Pro unlocks advanced capabilities like multi-site reporting, remote content updates, customizable dashboards, and enhanced marketing tools.
Get Started: DirectorX and Director Pro are now available! For more information or to schedule a demo, contact a sales rep now.
FAQs
General
- What's the difference between the X-Start, Director, What's the difference between the X-Start, Director, DirectorX, and Director Pro?, and Director Pro?
-X-Start is DRB’s new IBA kiosk terminal. It combines proven reliability with modern upgrades that improve the customer experience, simplify maintenance, and maximize uptime.
-Sierra X The software powering this new solution is designed to simplify operations and drive revenue through an intuitive interface.
-Sierra is the legacy application. Feature development on this has ended, however, it will continue to receive updates related to defects.
-Director Pro is a cloud platform that provides centralized expanded reporting, marketing, and loyalty tools, along with remote management and power-cycling capabilities for greater control and revenue protection.
-Director X is a value-based cloud platform that provides centralized essential reporting, marketing, and fleet tools.
-Director is the legacy cloud platform that provides reporting, marketing, and loyalty tools.
- Does DirectorX include support for unlimited wash plans?Does DirectorX include support for unlimited wash plans?
No. DirectorX does not manage processing for reccurring payments for unlimited wash plans. However, a site can use an API vendor and then manage unlimited wash plans through the vendor's app.
Payments & POS
- Will sites that have a current payment integration and reporting through Verifone lose that?Will sites that have a current payment integration and reporting through Verifone lose that?
Sites with other points-of-interaction, like EV or air/water/vaccuum, that aren't integrated into Verifone can use that same approach with their carwash. Contact DRB if you'd like to discuss this further.
- Can a site use their own processor?Can a site use their own processor?
Sites that are already processing with Fiserv or WorldPay, can continue to process with them. Contact DRB to discuss options and see what's available.
- How do payments and reporting work for sites that currently use a point-of-sale system that isn't Verifone or Passport?How do payments and reporting work for sites that currently use a point-of-sale system that isn't Verifone or Passport?
Sites that don't currently use Verifone or Passport with their point-of-sale system don't have integrated payments or reporting now. This functionality would remain unchanged with the X-Start kiosk terminal.
- Is magstripe payment card acceptance supported?Is magstripe payment card acceptance supported?
No. Mastercard has informed U.S. banks that they can start issuing credit/debit cards without a magstripe beginning in 2027. EMV helps reduce a site, and its customers, exposure to potential fraud. Additionally, EMV enables customers to use tap-to-pay, something that more than 50% of U.S. consumers are doing now with their phone.
Installation
- How long does it take to swap out an existing C-Start kiosk terminal with a new X-Start kiosk terminal?How long does it take to swap out an existing C-Start kiosk terminal with a new X-Start kiosk terminal?
For most installations, the existing base can be re-used, so the X-Start installation is simply a "head swap." In this scenario, it generally takes less than 2 hours to swap everything out and reopen the site.
Features
- What is different about the X-Start versus my C-Start or Portal?What is different about the X-Start versus my C-Start or Portal?
C-Start features: Manual reset process without automated self-healing features; less intuitive cabling and component replacement; 12.1” / 1200 nits / non-optically bonded screen; classic kiosk design with top-only wrap customization; previous-generation UX with limited promotion options; legacy payment reader placement not originally designed for EMV ergonomics; more extensive hardware updates required for some EMV configurations; earlier-generation CPU running Windows 10 (supported through 2029); 8 relays; earlier-generation sound system; limited diagnostics; payment integration only available through Magstripe; loyalty functionality limited to mobile app.
X-Start features: Reliability & Reset Watchdog with remote power reset and auto self-heal (reduces tech calls by up to 40%); modular design with intuitive color-coded cables that only plug into one specific place to minimize downtime and service visits; 15” / 1500 nits / optically bonded screen (≈35% more viewable with 3x less glare in the sun); modern exterior design with LED lighting options and custom decal options for the full kiosk; modern UX with one-touch promotion & bundle upsell capabilities; improved accessibility designed for easier access from all vehicle heights, with a low-profile EMV reader that reduces impact risk and improves reachability; personality plates (swap payment terminals, not whole door) for EMV flexibility; 3–4x faster CPU running Windows 11 (supported through 2034); 16 relays (combo & add-ons) enabling more flexibility in wash and add-on offerings; increased fidelity of sound system; enhanced diagnostics with blinking lights to help troubleshoot connectivity between modules; EMV integration with C-store/fuel POS with Invenco iNFX where applicable; loyalty program available via Invenco iNFX where applicable, or through mobile app.
- I’m on a Portal today and don’t want to move to cashless?I’m on a Portal today and don’t want to move to cashless?
More and more operators are moving away from cash and end up seeing their monthly revenue increase as customers tend to buy higher priced packages with their credit and debit card.
- What is What is DirectorX and why is it required? and why is it required?
Director is a cloud platform that offers reporting, remote management and other marketing/loyalty capabilities. The Watchdog module that allows for remote reboot capabilities is enabled by this platform.
Director is a cloud platform that offers reporting, remote management and other marketing/loyalty capabilities. The Watchdog module that allows for remote reboot capabilities is enabled by this platform.
- Can the X-Start kiosk terminal be customized with graphics/wraps?Can the X-Start kiosk terminal be customized with graphics/wraps?
Yes. DRB offers standard and custom wrap options.
Pricing
- Are Are DirectorX and Director Pro a subscription? and Director Pro a subscription?
Yes. The applications are only available as subscriptions. The subscription model ensures the application and kiosk software are always up to date, and provide cloud reporting/alerts so operators can monitor their sites remotely.
Yes. The applications are only available as subscriptions. The subscription model ensures the application and kiosk software are always up to date, and provide cloud reporting/alerts so operators can monitor their sites remotely.
Software
Available software enhancements include
DirectorX vs. Director Pro
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Feature |
DirectorX |
Director Pro |
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Local Software Updates |
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Multi Language Support |
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Support for Up to 16 Wash Packages |
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Remote Software Updates |
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Real Time Alerts |
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Remote Machine Programming/Setup |
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Remote Video Updates |
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Remote Price Changes |
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Remote Ad Changes |
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Remote Promo Changes |
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Remote Diagnostics |
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Customize Operator Dashboard |
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Customize Screens and Screen Flow on Terminal |
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Alerts
The DirectorX Notifier tool enables authorized users to subscribe to receive alerts via SMS text message and/or email message when certain errors occur. Operators can set alerts based on equipment type, as well as location or device, determine the frequency of alerts and automatically send alerts to designated employees. Even configure notifications to be delayed up to 1 hour (3,600 seconds) so those that don't want to be notified right away are only notified if the issue persists beyond the delay. Management staff can use this for awareness of issues that aren't resolved in a timely manner.
Dashboard
The DirectorX Dashboard provides real-time, graphical view of the vital statistics. Dashboard charts and graphs are interactive and can be customized to fit an operator's needs. Alerts, sales, transactional, and trending data are displayed in a tabulated and graphical fashion.
- View Open Alerts on Dashboard: The Dashboard (Analyzer) provides a snapshot of open alerts, so you can easily view alert location, device, time of original alert and description.
Equipment Status + Alerts
Maximize up-time with real-time visibility of equipment status and alerts on critical issues to keep the site running and generating revenue. For example, be notified when a kiosk door is opened.
- Set and Manage Alerts: Set alerts based on equipment type and location or device, determine the frequency of alerts and automatically send alerts via email or text to designated employees.
Multi-Site Management
Customers can use fleet/house accounts, single-use wash codes and gift cards across a car wash's multiple sites. Organizer is a corporate-level view of your organization that allows for groupings of related payment stations by location or function.
Point-of-Sale Terminals
DirectorX is compatible with x-Start, C-Start, Portal, Sentinel, and Wash Select II kiosk terminals. X-Start kiosk terminals are required to provide maximum benefits from the DirectorX system.
*Kiosk terminals currently installed at a site may require hardware and software upgrades.
Security
Manage the creation, configuration, and deletion of users and security roles in the system. Users are assigned roles, which control access. Roles can be designed to control access to a variety of features (for example, reporting).
Weather
Use the built-in monthly weather forecast feature, based on zip code, to guide and direct sales and staffing strategies.
Wash Codes
Generate and distribute, via SMS text message or email message, batches of single-use codes for a free wash or discounted wash.
DirectorX vs. Director Pro
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Feature |
DirectorX |
Director Pro |
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Local POS/PAP Codes |
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Discount Codes |
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Shared POS/PAP Codes |
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Loyalty
Loyalty features include the ability to manage fleet accounts as well as points programs.
DirectorX vs. Director Pro
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Feature |
DirectorX |
Director Pro |
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Fleet Accounts (Site Specific) |
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Fleet Accounts (Shared Across All Sites) |
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Basic Loyalty Program to Accumulate and Redeem Points |
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Fleet + House Accounts
DirectorX includes the ability to manage fleet accounts for a site. Multi-site organizations can centrally manage accounts, which allows an account to be purchased in one location and be used at another with Director Pro.
Fleet reporting needed for invoicing or verification can be scheduled (Scheduled Tasks (Tools)) to automatically run each month to be emailed to accounting departments for payment and your accounts receivables. Director even allows you to customize the remit payment information on PDF and Excel reports.
Loyalty Points Programs
Director Pro adds the ability to manage points programs for customers.
Reports
DirectorX provides both pre-configured and customizable reports for a single site or all sites, for an enterprise-wide view, in one cloud-based system that is accessible anytime, anywhere. Fine-tune results with the use of advanced logical data filters. Generated reports can then be exported to PDF and scheduled to be automatically generated and emailed by the system.
DirectorX vs. Director Pro
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Feature |
DirectorX |
Director Pro |
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Daily Sales Reporting |
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Consolidated Sales Reporting |
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Consolidated Service Reporting |
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Ability to Customize Queries and Report Dashboards |
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Marketing
Marketing features include support for promotions, fundraisers, upsells, gamification, and more.
DirectorX vs. Director Pro
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Feature |
DirectorX |
Director Pro |
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Day/Time Based Promotions |
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Fundraiser Programs |
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Buy Ups |
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Extra Services |
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Gamification |
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Custom Video Support |
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Custom Ad Support |
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